Comparison

ChatGPT advertising agencies compared.

Who runs ads inside ChatGPT, who works on organic AI visibility, who covers Google AI Mode and Copilot, and what each one publishes about price.

Last checked October 13, 2026 · Each entry is taken from the agency's own website

Disclosure: we're Advertise on AI, and we're one of the agencies below. We've kept every other entry to what each agency says on its own site, linked each one, and left out anything we couldn't confirm. If you run one of these agencies and something has changed, email hello@advertiseon.ai and we'll update it.

At a glance

AgencyChatGPT adsOrganic AI visibilityBuilt forPublished pricing
Advertise on AIYes, plus Google and Microsoft campaigns eligible for AI Mode, AI Overviews and CopilotYes, across 7 assistantsSmall and mid-size businesses, USFrom $1,000/mo or $1,000 one-time, media and management combined
WebFXYesYes (GEO and AI SEO)SMB to enterpriseTiered by ad spend; Pro tier $975/mo or 15% of spend; recommends $5K/mo spend
LYFE MarketingYesNot listed on its ChatGPT pageSmall businesses$1,500 to $5,000+
PrimerYesNot listed as a serviceSMB to enterprise, considered purchasesFrom $5,000/mo retainer
Admiral MediaYesYes (answer engine optimization)Mobile apps, subscriptions, fintech, ecommerceRetainer or % of spend; no budget minimum
Geeky TechYesYes (GEO, LLM optimization)B2B, SaaS and techNot published
Brenton WayYesYes (AEO)Beauty, healthcare, ecommerce, B2BNot published
BIGSEOYesYes (LLM SEO)Brands in Spain and internationallyNot published
Single GrainNot listed as a serviceYes (AEO, GEO, LLM SEO)Startups to Fortune 500Not published
DirectiveTestingYes (GEO and LLM visibility)B2B techNot published
Silverback StrategiesNot listed as a serviceYes (AI search optimization)B2C brands with $100M+ revenueNot published

"Not listed" means the agency's own pages didn't mention it when we checked, not that it can't do it. Ads in Google AI Overviews, AI Mode and Copilot come from regular Google Ads and Microsoft Advertising campaigns; advertisers can't target those placements directly, and most of these agencies also run those platforms as general paid search.

How to choose

  • Ask what's included in the fee. Some quotes are management only, with media on top; others include both. Ask for the split in writing.
  • Ask for a minimum that fits your test. ChatGPT's own floor is $25 a day. A $5,000 monthly retainer makes sense for a large program, not a first test.
  • Ask how they measure organic visibility. A useful answer is a fixed set of prompts sampled on a schedule across assistants, reported as share of answers, with paid and organic counted separately.
  • Be wary of guarantees. Nobody can guarantee your business is named inside an AI answer. Ads sit below it, labeled.
  • Ask whether they cover more than ChatGPT. The same questions are asked in Google AI Mode, Copilot, Gemini and Perplexity.

The agencies

Advertise on AI

Runs ChatGPT ads through OpenAI's Ads Manager, plus Google Ads and Microsoft Advertising campaigns that are eligible to appear in Google AI Overviews, AI Mode and Copilot (the platforms decide placement), and does organic visibility work across ChatGPT, Gemini, Claude, Perplexity, Copilot, Meta AI and Grok. Reports results as share of answers. Built for businesses starting at $1,000 a month with no contract. An affiliate of Nartak Media Group, buying media since 1984.

advertiseon.ai · What each budget buys

WebFX

A large US digital agency that includes ChatGPT ads from its Pro tier, alongside generative engine optimization and its own AI-visibility tracking. Publishes tiered pricing based on monthly ad spend.

webfx.com ChatGPT ads page

LYFE Marketing

Positions its ChatGPT ads service explicitly for small businesses: building, running and optimizing campaigns. Publishes a $1,500 to $5,000+ range for working with a ChatGPT ads agency.

lyfemarketing.com ChatGPT page

Primer

A paid media agency offering ChatGPT ads setup, creative, testing and optimization, aimed at products with a considered purchase. Publishes retainers from $5,000 a month.

goprimer.com ChatGPT page

Admiral Media

A performance agency focused on apps and subscription businesses that sets up and runs ChatGPT ads and offers answer engine optimization. Says it has no budget minimums or long lock-ins.

admiral.media ChatGPT page

Geeky Tech

A UK and US agency offering full management of ChatGPT campaigns plus generative engine and LLM optimization, focused on B2B, SaaS and tech.

geekytech.co.uk ChatGPT page

Brenton Way

Offers ChatGPT ads from a readiness audit and prompt-demand map through launch and reporting, plus an answer engine optimization service.

brentonway.com ChatGPT page

BIGSEO

A Barcelona-based agency that manages ChatGPT ads end to end through OpenAI Ads Manager, with a separate LLM SEO service.

bigseo.com ChatGPT page

Single Grain, Directive and Silverback Strategies

Primarily organic AI visibility (answer and generative engine optimization) rather than managed ChatGPT ads: Single Grain for startups through large brands, Directive for B2B tech, and Silverback for large consumer brands.

singlegrain.com · directiveconsulting.com · silverbackstrategies.com

Not sure you need an agency?

You may not. We lay out when running Ads Manager yourself or using a tracking tool is the better call in ChatGPT ads: do it yourself, use a tool, or hire an agency. And if you're starting from zero, read how to advertise on ChatGPT. If organic visibility for a local business is the main goal, see how to choose a GEO agency for a local business.

See how you show up first

Before choosing anyone, find out where your business appears in AI answers today. Our free snapshot runs a short prompt set across the major assistants.